Digital Art

Posted by Channel 6
October 10, 2012

Tegra Digital with its state-of-the-art print engines delivers high quality prints
to its clients. Lakshmi Ramakrishna meets V Ramnath, Executive Chairman, to learn
about the growth of the company.

Talk about quality of photo prints or magazine printing, one name that comes to mind is Tegra Digital. Starting operations in 2007, with the sole aim of giving professional pre-media, print and allied services to clients in the country and abroad, the company now boasts of state-of-the-art digital print and finishing services. “We are one of the most agile digital printing establishments in the country to offer professional services to corporates, advertising agencies, graphic designers, photographers and the media,” says V Ramnath, Executive Chairman of Tegra Digital.
A civil engineer by profession, Ramnath began his career in the printing industry. But he forayed into manufacturing chemicals, steel wires and cement, only to return to printing and set up Tegra Digital. “I returned to printing because of the advances in print technology as it plays a larger role,” says the printing expert. On an average, the company handles 15 clients per day as it caters to a vast variety of products ranging from business cards, stationery, project reports, brochures, photo books, press proofs, marriage albums or even exquisite fine art prints.
“We have clients who need high-end work in small volumes like printing of business cards, brochures and menu cards. For example, a restaurant or a hotel doesn’t need more than 200 menu cards and one can quickly replace these whenever there is a change in the menu,” justifies Ramnath.
The chairman pointed out that the company offers varied services – in publishing, books, periodicals, journals, colour correction, cover designing and page layout. “Some of our clients include ITP, the largest publishing house based in Dubai, Reader’s Digest in the US and Europe, Geddes and Grosset and D C Thompson in Scotland. We also handle the printing jobs of Yahoo, ISB, Mahindra Satyam, GMR airport, Mohan Babu Corporation, Goethe-Zentrum Hyderabad, R K Swami, JWT Mindset, Arvind Chenji, Sharath Shetty, Sanjay Raichura and Aparna Bajaj to name a few.”
With 20 employees on its rolls and business of Rs 2 crore per annum, Tegra Digital is planning to expand its base by opening two more centres at Madhapur and Lakdikapul by the end of this year. “We have plans to spread our wings further in south India,” says Ramnath. According to the CEO, the future of print lies in plastics, like printing ID cards and the 3 D effect.
The chairman is so engrossed in the business that he and senior executives drive to work on Sundays too. “Ours being a new venture it takes up most of our time. Sometimes the senior executives and I have to work on a holiday as we are still trying to study the market. Ours being a service-oriented industry, we have to give prompt services to the client.”
Tegra Digital handles wedding cards, marriage albums and gift boxes. Be it for weddings or festivals, Tegra Digital have the resources to conceive and design the product depending on the needs of the person. They also print digital art on canvas or make multiple copies of a masterpiece. Some of the other services include getting one’s best shots framed for posterity or making a wall or desktop calendar.

Tegra Digital Pvt. Ltd. Road No. 3,
Banjara Hills, Tel: 23333234

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